What Are The Factors That Influence Fashion Trends?

1.Celebrities Celebrities are one of the biggest driving forces in trend creation. Celebrities are very influential and the public and fans follow their every move and hang on their every word. Companies employ their their image, fame, audience or services to be brand ambassadors or spokespersons for their brands. Many celebrities have become trend setters and style icons over the years. Eyes are always on them and their fans often copy and do what they do. Fans look to them to see what to how and how to dress. Some celebrity fashion trend setters include Ye, Meghan Markle, Lizzo, Kim Kardashian, Jennifer Lopez, Zendaya and a lot others. 2. Fashion Bloggers Fashion bloggers have proven to the masses that they have great taste at creating trends in the fashion world over the years. Just as designers turn to celebrities to wear and promote their clothing brands, they turn to bloggers for same reasons because they are very much aware of their influence. Fashion bloggers set trends by styling the garment in various ways, photographing themselves and and sharing their images and thoughts with their audience. While people look up to celebrities just because they like to, so do people look up to fashion bloggers for direction and how trends are set. Fashion bloggers are able to discuss that has been cat walked before fashion journalists even open their laptops to start writing their articles. Some fashion bloggers who have been able to set trends and influence fashion are Peace Love Shea and Chiara Ferragni (who set the tone with the popular military style). 3. Street Style The term ?street style? refers to everyday looks that can be seen on the street on any given day. These are looks that people are spotted in on regular days, but still make an impact on people who pass by them ? and they get inspired. Street styles are easier to recreate and people are inclined to follow the trends of an ?everyday person? because they believe these are trends they can pull off themselves. 4. Runway Fashion lovers wait in great anticipation every season to see the handiwork of designers they love. Many of today?s trends are looks modelled on the runway during fashion week events in Paris, New York, Milan and London. Trends start on the runway simply because runway looks are moments created by fashion designs that are purely heavenly. These are looks that mostly sell out with in hours and become the one style people want to be seen in at that time period. 5. Fashion Capitals In as much as every city is unique and can inspire and influence the fashion industry, not every town or city can be a fashion capital. There are a couple of cities with the most significant fashion influence worldwide known as ?The Big Four? These are home of the largest high-end fashion companies. The fashion weeks in these cities draw celebrities and fashion moguls from all walks of life. Every fashion head monitors events that happen in these big four fashion capitals. These four capitals are London, United Kingdom Paris, France New York, United States Milan, Italy. Read Also : How does fashion change over time?