How Popular Is American Basketball?

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Over the course of several decades, the National Basketball Association has acquired a significant amount of popularity. As a direct consequence of this, basketball has emerged as one of the sports that receives the greatest attention in the United States of America. Even though American football is still the most popular sport in the United States, basketball is becoming increasingly popular among a lot of people.

Basketball is now rated third among the nation's most popular sports in the United States, according to viewing data from prior years. Baseball and American football are often the sports that attract the most spectators. With regard to the highest number of viewers since 2005, the most watched game in the history of baseball was Game Seven of the 2016 World Series, which was won by the Chicago Cubs by a score of 4–3. That game was seen by over forty million people. Oddly enough, the most viewed game in the NBA was also in 2016. During Game Seven of the NBA Finals, the Cleveland Cavaliers were able to successfully complete their comeback against the Golden State Warriors, which had been a 3–1 deficit. That game was seen by around 31 million people.

However, in 2022 basketball has received larger viewership than baseball so far. While the NBA Finals have already come to a close, the Major League Baseball World Series has not yet taken place.

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A encouraging indicator for the NBA this year-round was that the average viewing of the NBA Finals game of the Boston Celtics vs. the Golden State Warriors was greater than previous year’s finals of the Phoenix Suns vs. the Milwaukee Bucks. The 2022 NBA Finals had an average viewership of 12,402,000 viewers, 22 percent more than previous year’s contest.

Getting away from mere viewership, the NBA has become the leader in social media compared to other sports. The official NBA account has exceeded 70 million followers on Instagram, which is more than all other major American sports leagues combined. In 2021, the NBA accumulated 18 million followers on all social media platforms including as Twitter, Instagram, TikTok, Facebook, and YouTube, which is also greater than any other American sports organization.

Amongst all major American sports leagues, the NBA was the most watched and participated on social media last year. With the trend towards greater digital content and production, the NBA has been pioneering the way for other sports.

2020 witnessed an unusual decline in viewership for the NBA, with one of the least viewed Finals in NBA history. This upward swing in the recent seasons has proven promising. There are too many competing facts and studies to firmly designate basketball as the second-most popular sport in the USA. However, in 2018, a poll indicated that 11 percent of Americans identify basketball as their favorite sport, while nine percent claim baseball as their favorite sport.

The NBA’s product has been changing at a quick rate, and the game has altered a lot over time. The ability to formally overtake baseball as the second most popular sport in the United States is clear and attainable. However, as much as the league is improving, there is still a huge popularity difference between basketball and American football in the United States.

Answered 3 months ago Tove	 Svendson	Tove Svendson