According to the site Deadline, a portal specialized in entertainment, Fox charges a figure close to $7 million for a 30-second spot during the Super Bowl, and there are brands that pay for more than one ad.
The ad will only be seen during the U.S. broadcast, although the beer brand, Michelob, will simultaneously launch its commercial on its social networks. Fox did not reveal the order in which the brands will appear in the ads, but throughout the NFL championship game, Canelo will be seen driving the golf cart.
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Nora Hazel
Nora Hazel